Apple exceeds 1 billion subscriptions, almost $ 100 billion in services of services in 2024

Apple exceeds 1 billion subscriptions, almost $ 100 billion in services of services in 2024


Apple’s iPhone sales could be down, but the company’s services division, which includes the App Store, iCloud, Music, TV+and other season tickets, is still conceded.

The technology giant based in Cupertino reported that his service activity had a maximum of $ 26.3 billion of $ 26.3 billion for the quarter closed on 28 December, growing 14% on an annual basis. The services have generated almost $ 100 billion entrances in the last year, said CEO Tim Cook during the call of profits on Thursday. In addition, Apple reported having over 1 billion subscriptions through its services, also through third -party apps in the App Store.

The company stated that the involvement of customers with its services, including both transaction and paid accounts, has reached the highest records. Accounts and paid subscriptions both grew up double -digit year on year.

Apple has indicated the expansions of specific offers such as Apple Arcade, which continues to add games and fitness+, which adds new programs. He also noticed the Apple tap to pay the iPhone, which is now live in 20 markets.

Regulatory impact

On the issue of subscriptions, investors wanted to know how a new regulatory environment could potentially influence these numbers.

While investors did not ask for the impact of the Trump Administration on Apple’s revenue directly, a question focused on the fact that new regulatory changes could be useful. That is, a “more balanced regulatory environment” could potentially reverse the previous precedents that Apple could now absorb in its results?

Apple’s CFO, Kevan Parekh, forced the question, instead reiterating the positive numbers for services and adding that the involvement of customers was increasing throughout the customer base, all his offers for services and geographical regions. The TIM Cook CEO did not answer the question.

For years, Apple has defended itself for antitrust legal actions and other government actions, both in the United States and abroad. The main debate focused on how a percentage of Apple is justified to derive from the apps that hosts on its App Store and on the transactions that flow through them.

Last year, a key antitrust case finally ended when in the end the United States Supreme Court refused to listen to an appeal on the Epic-Apple decision, initially presented by the Fortnite Game Maker. This means that the decision of the lower court according to which the technology giant was not yet a monopolist.

However, that decision means that Apple must allow app manufacturers to guide customers on the web from connections within their apps.

Although the cause was largely in favor of Apple, Epic won a case similar to Google. Given the partial victory, other developers may have been inspired by pursuing their legal actions against Apple or Google, hoping to continue sculpting on Apple’s chokes on the market distribution market.

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